Visual Identity / Illustration
Imaginormous Challenge is a contest for children who write their imaginative story ideas. Last year, for the first time since Charlie Bucket won the prize of a lifetime, Mr. Wonka's most trusted advisors, has chosen 5 children from across the USA to become the 5 new lucky golden ticket winners. This year’s contest also includes Australia, France, South Africa and India.
We have designed the logos, a key visual and the social assets for each of these countries. The new identity has been launched first in South Africa and then Australia.
Designed & Copyright © Roald Dahl Story Company 2018